{"id":1118,"date":"2021-07-19T00:00:00","date_gmt":"2021-07-18T22:00:00","guid":{"rendered":"https:\/\/lawash.es\/entrevista-a-la-wash-a-la-vanguardia\/"},"modified":"2024-08-19T17:21:20","modified_gmt":"2024-08-19T15:21:20","slug":"entrevista-a-la-wash-a-la-vanguardia","status":"publish","type":"post","link":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/","title":{"rendered":"Entrevista a La Wash a La Vanguardia"},"content":{"rendered":"

Entrevista a La Vanguardia sobre l’expansi\u00f3 mundial de la Wash\u00a0<\/strong><\/h1>\n
\n
El diari La Vanguardia, reconegut mitj\u00e0 gr\u00e0fic i digital d’abast internacional, va entrevistar a Javier Llacuna, fundador i director general de la Wash.<\/strong><\/h5>\n<\/blockquote>\n

L’expansi\u00f3 internacional que empr\u00e8n la franqu\u00edcia de bugaderies autoservei La Wash, s’explica en el principal mig period\u00edstic de Catalunya i recorre el m\u00f3n en la seva versi\u00f3 digital.<\/a><\/p>\n

Consultat per la preparaci\u00f3 de la signatura per a ampliar la cadena de franqu\u00edcies en dos continents, Javier Llacuna comparteix l’experi\u00e8ncia de fundar la cadena de bugaderies autoservei que s’obre pas en el m\u00f3n.<\/p>\n

<\/h2>\n

El negoci de rentar la roba a La Vanguardia\u00a0<\/strong><\/h2>\n

La publicaci\u00f3 en el matinal d’informaci\u00f3 general ens revela els avantatges competitius del negoci i el fa entrevistant un expert en innovaci\u00f3.<\/p>\n

\"\"Javier Llacuna explica en l’entrevista com va deixar de costat una carrera professional d’\u00e8xit en una empresa multinacional per a emprendre en una modalitat innovadora de fer la bugada fora de casa.<\/strong><\/p>\n

El model de serveis autom\u00e0tics de bugaderia encara no s’havia instal\u00b7lat en la societat espanyola quan Javier va decidir iniciar La Wash.<\/p>\n

El que va comen\u00e7ar fa deu anys amb una bugaderia autoservei en el barri del\u00a0Clot, a Barcelona, \u00e9s avui una franqu\u00edcia de bugaderies amb m\u00e9s de 300 establiments a Espanya i Portugal.<\/p>\n

Per\u00f2 no acaba aqu\u00ed. Javier\u00a0Llacuna\u00a0ja treballa en l’expansi\u00f3 al mercat internacional, amb el pla d’aconseguir quinze pa\u00efsos per a l’any 2026.<\/p>\n

Com explica el director general i fundador de La Wash, aquest r\u00e0pid creixement de la signatura \u00e9s possible gr\u00e0cies al suport del grup brit\u00e0nic Photo-Me, h\u00f2lding que va adquirir la marca en 2018.<\/p>\n

\n

En aquest sentit, La Vanguardia es fa ress\u00f2 de la transcend\u00e8ncia que pren un model de negoci<\/a> i ho destaca en una entrevista que reconeix l’important creixement d’una franqu\u00edcia innovadora, rendible i sostenible.<\/a><\/h4>\n

Enlla\u00e7 a la not\u00edcia a la Vanguardia<\/a><\/strong><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

El diari La Vanguardia, reconegut mitj\u00e0 gr\u00e0fic i digital d’abast internacional, va entrevistar a Javier Llacuna, fundador i director general de la Wash.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[228,306,307],"tags":[],"class_list":["post-1118","post","type-post","status-publish","format-standard","hentry","category-bugaderies-la-wash","category-franquicia-de-bugaderia","category-notes-de-premsa"],"acf":[],"yoast_head":"\nEntrevista a La Wash a La Vanguardia | La Wash<\/title>\n<meta name=\"description\" content=\"La Vanguardia, mitj\u00e0 gr\u00e0fic i digital d'abast internacional, va entrevistar a Javier Llacuna, fundador i director general de La Wash.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Entrevista a La Wash a La Vanguardia | La Wash\" \/>\n<meta property=\"og:description\" content=\"La Vanguardia, mitj\u00e0 gr\u00e0fic i digital d'abast internacional, va entrevistar a Javier Llacuna, fundador i director general de La Wash.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/\" \/>\n<meta property=\"og:site_name\" content=\"La Wash\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-18T22:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-19T15:21:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lawash.es\/wp-content\/uploads\/Semafor-La-Wash-Castella-LV-1-300x300.jpg\" \/>\n<meta name=\"author\" content=\"nitsnets\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"nitsnets\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Entrevista a La Wash a La Vanguardia | La Wash","description":"La Vanguardia, mitj\u00e0 gr\u00e0fic i digital d'abast internacional, va entrevistar a Javier Llacuna, fundador i director general de La Wash.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/","og_locale":"ca_ES","og_type":"article","og_title":"Entrevista a La Wash a La Vanguardia | La Wash","og_description":"La Vanguardia, mitj\u00e0 gr\u00e0fic i digital d'abast internacional, va entrevistar a Javier Llacuna, fundador i director general de La Wash.","og_url":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/","og_site_name":"La Wash","article_published_time":"2021-07-18T22:00:00+00:00","article_modified_time":"2024-08-19T15:21:20+00:00","og_image":[{"url":"https:\/\/lawash.es\/wp-content\/uploads\/Semafor-La-Wash-Castella-LV-1-300x300.jpg","type":"","width":"","height":""}],"author":"nitsnets","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"nitsnets"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/","url":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/","name":"Entrevista a La Wash a La Vanguardia | La Wash","isPartOf":{"@id":"https:\/\/lawash.es\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/#primaryimage"},"image":{"@id":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/#primaryimage"},"thumbnailUrl":"https:\/\/lawash.es\/wp-content\/uploads\/Semafor-La-Wash-Castella-LV-1-300x300.jpg","datePublished":"2021-07-18T22:00:00+00:00","dateModified":"2024-08-19T15:21:20+00:00","author":{"@id":"https:\/\/lawash.es\/ca\/#\/schema\/person\/72600b819a5c53a0e6e2fd8d68c881fe"},"description":"La Vanguardia, mitj\u00e0 gr\u00e0fic i digital d'abast internacional, va entrevistar a Javier Llacuna, fundador i director general de La Wash.","breadcrumb":{"@id":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/#primaryimage","url":"https:\/\/lawash.es\/wp-content\/uploads\/Semafor-La-Wash-Castella-LV-1-300x300.jpg","contentUrl":"https:\/\/lawash.es\/wp-content\/uploads\/Semafor-La-Wash-Castella-LV-1-300x300.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/lawash.es\/ca\/entrevista-a-la-wash-a-la-vanguardia\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/lawash.es\/ca\/"},{"@type":"ListItem","position":2,"name":"Entrevista a La Wash a La Vanguardia"}]},{"@type":"WebSite","@id":"https:\/\/lawash.es\/ca\/#website","url":"https:\/\/lawash.es\/ca\/","name":"La Wash","description":"Franquicia de lavander\u00edas autoservicio","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lawash.es\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Person","@id":"https:\/\/lawash.es\/ca\/#\/schema\/person\/72600b819a5c53a0e6e2fd8d68c881fe","name":"nitsnets","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/lawash.es\/ca\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1e462f4b91125d8c14ba3b53204d11a40ce8ab56a568905aa3305ff4da18bbc4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1e462f4b91125d8c14ba3b53204d11a40ce8ab56a568905aa3305ff4da18bbc4?s=96&d=mm&r=g","caption":"nitsnets"},"sameAs":["https:\/\/lawash.es"],"url":"https:\/\/lawash.es\/ca\/author\/nitsnets\/"}]}},"_links":{"self":[{"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/posts\/1118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/comments?post=1118"}],"version-history":[{"count":0,"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/posts\/1118\/revisions"}],"wp:attachment":[{"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/media?parent=1118"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/categories?post=1118"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lawash.es\/ca\/wp-json\/wp\/v2\/tags?post=1118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}